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Adoption
PROJECT NUMBER • 2016-272
PROJECT STATUS:
COMPLETED

Love Australian Prawns evaluation using consumer research, sales data and market insights

Having commissioned Brand Council to review Love Australian Prawns (LAP) strategy and outputs and the University of Sunshine Coast to compare LAP consumer perception and awareness to previous years, the Australian Council of Prawn Fisheries Ltd (ACPF) and the Australian Prawn Farmers’...
ORGANISATION:
Australian Council of Prawn Fisheries Ltd (ACPF)
Industry
Industry
PROJECT NUMBER • 2009-742
PROJECT STATUS:
COMPLETED

Seafood CRC: farmed prawns in Brisbane and Sydney - a consumer study

The report is based on both relevant secondary research and empirical marketing knowledge as well as primary consumer research, focusing on younger consumers. The instruments used encompass in‐depth interviews, focus groups, intercept surveys and a quantitative survey. Key areas for investigation...
ORGANISATION:
Australian Prawn Farmers Association (APFA)
Industry
PROJECT NUMBER • 1996-340
PROJECT STATUS:
COMPLETED

Enhanced usage of contemporary scientific findings on health benefits of seafood to promote fresh seafood consumption

Eat fish and you'll live longer and healthier. Everyone knows this - or do they? Where did this common understanding of the benefits of fish arise and what is the scientific basis for these claims. What are the "best bets" for nutrition-based fish promotion in Australia? Considerable scientific...
ORGANISATION:
Bowerman Enterprises Pty Ltd
Blank
PROJECT NUMBER • 2008-703
PROJECT STATUS:
COMPLETED

SCRC: Seafood CRC: Improving erythrocyte omega-3 fatty acid profiles and health status in adults through increased consumption of canned tuna

Consumer awareness of omega-3 health benefits is increasing continually, which is reflected in increasing sale figures of omega-3 supplements in Australia between 2004 and 2006. The success of omega-3 supplements might have resulted from the intense clinical research with fish oil supplements. In...
ORGANISATION:
Simplot Australia Pty Ltd
Industry
PROJECT NUMBER • 2013-711
PROJECT STATUS:
COMPLETED

Seafood CRC: Centre of Excellence Science Seafood & Health (CESSH): Post Harvest Research Program

This report summarises the outputs of Sub-Programs 2-5 of FRDC 2013-711: Centre of Excellence for Science, Seafood and Health. The report focuses on the period between January 2013 and June 2015 after which time the Sub-programs were ceased. The Sub-programs were entitled: Retailer 2020,...
ORGANISATION:
Curtin University
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