Fishing Industry Marketing Strategy
Project number:
1993-212
Project Status:
Completed
Budget expenditure:
$465,797.33
Principal Investigator:
Ric Otton
Organisation:
Mojo Australia Pty Ltd
Project start/end date:
26 Jan 1994
-
22 Jun 1996
Contact:
FRDC
1. To develop a fishing industry marketing strategy which provides clear agreed directions for Government and all segments of the industry from source to consumer.
2. Further development of specific objectives related to defined steps within each phase of the project development will occur. These objectives will be clearly identified at the commencement of each step.
