The report is based on both relevant secondary research and empirical marketing knowledge as well as primary consumer research, focusing on younger consumers. The instruments used encompass in‐depth interviews, focus groups, intercept surveys and a quantitative survey. Key areas for investigation...
We have conducted a comprehensive media survey of key media texts across all major genres and platforms for the past 3 years (2015-2018) to identify: the major reported issues affecting seafood sustainability; the role of celebrity chefs and media influencers in this media coverage; and the effects...
The Collaborative partnership for farming and fishing health and safety is funded by RIRDC, the Australian Government Department of Health and Ageing, Grains Research and Development Corporation, Fisheries Research and Development Corporation, Sugar Research and Development Corporation and Cotton...
Following some initial research in 2001, it was found that the aquaculture industry lacked relevant training in emergency management procedures for aquatic animal health. There was a dangerous perception that all animal health matters were the preserve of external specialists and a few biologists...
Since 1999, the kingfish (YTK, Seriola lalandi) aquaculture industry has been a significant investor in South Australia’s regional economy. Currently, the annual YTK production is 2,000 tonnes and is anticipated to approach 7,000 tonnes by 2008 with a retail value of $55 million. The...
ORGANISATION:
South Australian Marine Finfish Farmers Association Inc
Australian Salmon represents one of the last sustainable, relatively untapped wild catch fisheries in Australia with capture and harvest techniques not having changed significantly for many decades. Fish quality is quite variable and harvest practices are not optimised. As a result, consumer...