4 results
Industry
PROJECT NUMBER • 1997-401
PROJECT STATUS:
COMPLETED

Seafood airfreight packaging strategy: a series of consultative forums

Each year the Australian seafood industry exports in excess of $350 million worth of perishable (live or chilled) seafoods to Asia alone. It is an industry where value adding often means 'delivery alive or ultra fresh', and as a consequence, it is highly dependent on effective air transport. In any...
ORGANISATION:
Pacific Seafood Management Consulting Group Pty Ltd
Environment
Industry

Silver perch industry development: development of a model marketing plan and critical path to facilitate a strategic approach to the marketing of silver perch

Project number: 1992-125.21
Project Status:
Completed
Budget expenditure: $33,440.00
Principal Investigator: Norm Grant
Organisation: Pacific Seafood Management Consulting Group Pty Ltd
Project start/end date: 29 Oct 1994 - 9 Mar 1998
Contact:
FRDC

Objectives

1. To establish a framework of suitable options on which to base the design of a model marketing plan for the silver perch industry
2. To facilitate the development, by industry, of a silver perch marketing plan and related marketing strategies
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