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PROJECT NUMBER • 2009-777
PROJECT STATUS:
COMPLETED

SCRC: SCRC Honours Scholarship H4.2 Australian Farmed Prawns:B2B and B2C: A gender comparison of perceptions of relationship marketing (Dr Leone Cameron; Student Hannah O'Brien)

One of the most important global food sources is seafood, and in particular saltwater seafood. However, while demand is increasing, the supplies of wild caught sources are depleted and there is now an increased need to source seafood species, such as prawns from farmed stocks. Aquaculture has become...
ORGANISATION:
University of the Sunshine Coast (USC)
Industry
PROJECT NUMBER • 2015-702
PROJECT STATUS:
COMPLETED

Seafood CRC: A Final Seafood Omnibus: Evaluating changes in consumers attitudes and behaviours

The purpose of this project was twofold – firstly, to identify changes in consumers’ attitudes and behaviours over the past 5 years, and secondly, to further explore key issues impacting continued consumer trends. This study is the third Omnibus Consumer Research project carried out by...
ORGANISATION:
University of the Sunshine Coast (USC)
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