15 results
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PROJECT NUMBER • 2013-741
PROJECT STATUS:
COMPLETED

SCRC: Tourist Visitation to the Sydney Fish Market: Understanding Opportunities and Leveraging Value

This is the final report for the Seafood CRC project (Tourist Visitation to the Sydney Fish Market: Understanding Opportunities and Leveraging Value) awarded to UniSA in November 2013. Originally, the project targeted to investigate the following objectives: To enable SFM to develop effective...
ORGANISATION:
University of South Australia
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Industry
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PROJECT NUMBER • 2009-761
PROJECT STATUS:
COMPLETED

SCRC: PhD 5.03 The role of inbound Chinese tourists in promoting Australian seafood products in China (student Jasha Bowe)

China is forecast to become Australia’s largest tourism source market by 2017. While China holds great potential for the export of Australian seafood products, it currently sits only sixth behind Japan, Hong Kong, Taipei, the United States and Singapore in export value. Country‑of‑origin...
ORGANISATION:
University of South Australia
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PROJECT NUMBER • 2009-748
PROJECT STATUS:
COMPLETED

SCRC: Marketing Master Class 2009

The Seafood Marketing Master Class series was developed when the Seafood CRC identified that its industry participants did not have a basic core understanding of the fundamentals of marketing. It was also identified that CRC industry participants demonstrated a lack commitment of towards marketing...
ORGANISATION:
University of South Australia
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