Context
Fresh premium seafood has long been the best pathway to a viable consumer. That remains true for premium SA wildcatch species (e.g., rock lobster, prawn, abalone) that are, and will continue to be, prosperous. But processing and value adding have never been more critical to attract retail...
This project was commissioned by the Indigenous Reference Group (IRG), an advisory committee to the Fisheries Research and Development Corporation (FRDC). The report provides professional advice to the IRG regarding the potential for economic impacts from branding by Australian and international...