PROJECT NUMBER
•
2002-223
PROJECT STATUS:
COMPLETED
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
42 results
PROJECT NUMBER
•
2010-050
PROJECT STATUS:
COMPLETED
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
SPECIES
Community perceptions of fishing: implications for industry image, marketing and sustainability
Project number:
2001-309
Project Status:
Completed
Budget expenditure:
$104,065.00
Principal Investigator:
Heather Aslin
Organisation:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
Project start/end date:
29 Aug 2001
-
30 Apr 2003
Contact:
FRDC
1. To conduct focus groups with selected sub-groups of the Australian public to serve as a basis for developing a structured survey instrument.
2. To develop the survey instrument in discussion with the advisory group, conduct a pilot test of the instrument, and administer it to a statistically representative sample of the Australian adult population (18+).
3. To identify implications of survey findings for industry communication, education and marketing activities (from answers to knowledge, perceptions, attitudes and behavioral questions).
4. To identify implications of survey findings for ESD monitoring and reporting frameworks (behavioral questions in particular).
5. In discussions with the advisory group, to develop options and strategies for addressing any negative perceptions of the industry, identifying appropriate actions, agencies to implement actions, and methods for evaluating success of implementing options.
6. To communicate overall survey results to stakeholders in a meaningful and useful form.
Final report
ISBN:
0-642-47539
Author:
Heather Aslin
Final Report
•
2004-09-09
•
660.85 KB
2001-309-DLD.pdf
A pioneering national study of Australian public perceptions, knowledge and attitudes towards the fishing industry, has been completed. It covers the commercial, recreational and traditional fishing sectors, and also examines seafood consumption and factors likely to affect future consumption. ‘Perception’ is used to refer to held beliefs or cognitions that may or may not be correct as judged by those with specialised knowledge of the industry. The traditional fishing sector, as used here, refers to subsistence fishing activities by Indigenous people. Indigenous Australians of course also participate in the commercial fishing sector.) The study involved a literature review; seven focus group discussions with a total of 63 members of the Australian public from a range of locations, ages and occupational groups; and a telephone survey of 1,004 Australian adults, 18 years and over, randomly sampled from the electronic white pages. While the final sample was reasonably representative of the general public in age distribution, it was somewhat skewed towards people with higher incomes. It is also acknowledged that voluntary telephone surveys like this one tend to have an over-representation of people who are interested in the subject matter of the survey. In this case, both recreational and commercial fishers and their views may be over-represented. These issues and their possibly influence need to be borne in mind in interpreting survey findings.
Survey findings indicate considerable community knowledge about recreational fishing and high participation, with twice as many men as women participating
(survey percentages were 58% of males and 29% of females participating over the year prior to the survey). Very few members of either the focus groups or telephone sample (collectively referred to as ‘respondents’) had direct experience with the commercial wild-catch sector or traditional fishing, but many focus group members knew about or had visited local aquaculture ventures. Respondents generally viewed recreational and traditional fishing and aquaculture positively, but not commercial wild-catch fishing. The telephone sample rated the sustainability of the different sectors in the order wild-catch (25% said it was sustainable); recreational (56%); traditional (64%), and aquaculture (77%). Respondents’ most important source of information about the industry was the mass media, particularly television. Recreational fishers relied more on books, magazines and fishing clubs than non-recreational fishers. Government and industry were very minor sources of information for most respondents and were not viewed as highly credible sources. Poor perceptions of the wild-catch sector suggest that much mass media information about this sector is negative, and there could be advantages in industry taking a more proactive media stance and trying to achieve better coverage of ‘good news’ stories.
(survey percentages were 58% of males and 29% of females participating over the year prior to the survey). Very few members of either the focus groups or telephone sample (collectively referred to as ‘respondents’) had direct experience with the commercial wild-catch sector or traditional fishing, but many focus group members knew about or had visited local aquaculture ventures. Respondents generally viewed recreational and traditional fishing and aquaculture positively, but not commercial wild-catch fishing. The telephone sample rated the sustainability of the different sectors in the order wild-catch (25% said it was sustainable); recreational (56%); traditional (64%), and aquaculture (77%). Respondents’ most important source of information about the industry was the mass media, particularly television. Recreational fishers relied more on books, magazines and fishing clubs than non-recreational fishers. Government and industry were very minor sources of information for most respondents and were not viewed as highly credible sources. Poor perceptions of the wild-catch sector suggest that much mass media information about this sector is negative, and there could be advantages in industry taking a more proactive media stance and trying to achieve better coverage of ‘good news’ stories.
Members of most of the focus groups and the majority of survey respondents rated their knowledge of the industry as relatively low but interest levels higher (only 25% of the survey respondents thought they were ‘knowledgeable’ but 53% were
‘interested’), providing encouragement to those working to improve public understanding and knowledge of the industry. However, like similar surveys, the study concludes that unless they have a special interest, members of the public are unlikely to actively seek information about the industry nor to make much use of the sources they regard as most credible. Specific options for addressing poor public perceptions of the wild-catch sector include developing media campaigns in consultation with professional communicators; enlisting the support of media personalities to deliver messages; developing and disseminating popular material giving basic facts and figures about the sector and making it available in locations the public regularly uses; supporting production of television documentaries that provide a balanced perspective on wild-catch fishing and its contributions; and developing more integrated fisheries websites, preferably managed and maintained by community-based organisations that the public regards as credible. The industry could also develop more ‘on the wharf’ links to the public, for example by establishing fishing industry information sources within commercial precincts.
‘interested’), providing encouragement to those working to improve public understanding and knowledge of the industry. However, like similar surveys, the study concludes that unless they have a special interest, members of the public are unlikely to actively seek information about the industry nor to make much use of the sources they regard as most credible. Specific options for addressing poor public perceptions of the wild-catch sector include developing media campaigns in consultation with professional communicators; enlisting the support of media personalities to deliver messages; developing and disseminating popular material giving basic facts and figures about the sector and making it available in locations the public regularly uses; supporting production of television documentaries that provide a balanced perspective on wild-catch fishing and its contributions; and developing more integrated fisheries websites, preferably managed and maintained by community-based organisations that the public regards as credible. The industry could also develop more ‘on the wharf’ links to the public, for example by establishing fishing industry information sources within commercial precincts.
To address low levels of public knowledge about the traditional sector, government and industry need to work with Indigenous organisations to develop communication strategies to raise public awareness of this sector and its economic and cultural contribution to Indigenous community well-being.
Study findings about community judgements of the sustainability of the different sectors, and the reasons for these judgements, could potentially be used in ESD reporting frameworks. In order to do this, ESD frameworks need to be made more meaningful to the community and less dominated by expert judgements and specialised knowledge. There may be particular problems with the meaningfulness of current fisheries’ jurisdictional and management boundaries. Better understanding of public perceptions, knowledge and behaviour obtained through social surveys could be a basis for re-working boundaries and reporting frameworks so that they relate better to community and local knowledge. In particular, high levels of participation and interest in recreational fishing justify attention to ways of making fisheries management more meaningful to the public and giving local communities a greater role in near shore fisheries management than they may have had in the past. Many community members appear to be engaged and interested but lack ways of being directly involved in management or monitoring.
In terms of seafood consumption, a high percentage of respondents ate seafood (95% of the telephone sample). For those who did not eat it, their main reason for not doing so was taste, with other factors less important. The amount of seafood respondents purchased was likely to be influenced by price reductions (70% indicated this would influence them); labelling and certification about contamination and health risks (65%); labelling about freshness (59%); and labelling about environmentally friendly production (57%). These findings suggest potential to further influence seafood consumption patterns by expanding labelling and certification schemes.
Ongoing monitoring of social aspects of the industry, based partly on surveys like the one reported here, could provide the industry with important feedback about the success of its communication and information activities, complementing existing economic information about trends in production and consumption.
PROJECT NUMBER
•
1988-050
PROJECT STATUS:
COMPLETED
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
PROJECT NUMBER
•
2011-513
PROJECT STATUS:
COMPLETED
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
PROJECT NUMBER
•
2001-008
PROJECT STATUS:
COMPLETED
Assessment of seal fishery interactions in the South East Trawl Fishery (SETF) and the development of fishing practices and seal exclusion devices (SEDs) in the winter blue grenadier fishery to mitigate seal bycatch by SETF trawlers
Introducing a Code of Fishing Practice aimed at avoiding seals appeared to halve the incidence of seal bycatch in this fishery. In SED trials, the problems of fish-loss via the SED escape hatch and net blockage via the SED grid were solved by changes in SED design. Although the effectiveness of most...
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
Status of key Australian fish stocks reports and companion national fishery status reports - review of the 2012 reporting process and planning for future reports
Project number:
2012-513
Project Status:
Completed
Budget expenditure:
$66,200.00
Principal Investigator:
Matt J. Flood
Organisation:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
Project start/end date:
19 May 2013
-
20 Nov 2013
Contact:
FRDC
The release of the first SAFS reports in 2012 demonstrated the value and impact of national fisheries reporting. In order to build on this and establish a strategic, longer-term legacy it is critical that the process is evaluated and the next edition planned. The current proposal is critical to developing the mechanisms needed to establish the reports as on-going and build towards the broader elements of national fisheries status reporting.
This proposal builds on the investment in the inaugural reports, facilitating feedback from end-users and those directly involved in production. It also provides a forum for agreeing on processes for the second edition of the SAFS reports (tentatively scheduled for 2014) and future companion reports that will contribute to establishing national fishery status reporting.
While the initial reports focused on target species, there is a longer term need to build reporting frameworks on other aspects of Ecologically Sustainable Development (ESD), such as the effects of fishing on the marine environment, economic performance, governance and/or social good. Elements of this are already underway through complementary projects, and this proposal will identify and focus on the key gaps.
Complimentary projects with a national focus on fisheries include:
2010/061 ‘Development of a national harvest strategy framework’ (PIRSA)
2013/023 ‘Develop a draft Australian Standard for responsible fishing on vessels to improve public perception of the commercial fishing industry’ (SSA)
2012/746 ‘Seafood CRC: preliminary investigation of internationally recognised Responsible Fisheries Management Certification’ (Sydney-Fish-Market)
2013/024 ‘Professionalising industry - NSW pilot’ (Oceanwatch)
2011/513 ‘Status of key Australian fish stocks reports’ (ABARES)
Review of the Commonwealth policy on fisheries bycatch (DAFF)
Review of the Commonwealth Harvest Strategy Policy (DAFF)
2010/046 ‘Improving the Management of Bycatch: Development and Testing of Standards for the Effective Mitigation of Bycatch in Commonwealth Fisheries’ (ABARES)
2010/040 'National social objectives and indicators guide' (FRDC)
1. To document the lessons learned from the production process used for the Status of key Australian fish stocks reports 2012
2. To develop a preliminary agreed process for production of the next edition of the SAFS reports
3. To develop a preliminary agreed process for production of companion reports building towards national fishery status reporting
Final report
PROJECT NUMBER
•
1998-202
PROJECT STATUS:
COMPLETED
Monitoring the catch of turtles in the Northern Prawn Fishery
Bycatch, the catch of non-target species, is a significant issue in many of the world's fisheries. Sea turtles are of particular concern given their endangered status and the considerable numbers caught, and occasionally killed, worldwide in commercial fishery operations. Trawl fisheries, in...
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
PROJECT NUMBER
•
2004-246
PROJECT STATUS:
COMPLETED
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
PROJECT NUMBER
•
2012-022.20
PROJECT STATUS:
COMPLETED
ORGANISATION:
Department of Agriculture, Fisheries and Forestry (DAFF) ABARES
SPECIES
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