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Industry
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PROJECT NUMBER • 2016-272
PROJECT STATUS:
COMPLETED

Love Australian Prawns evaluation using consumer research, sales data and market insights

Having commissioned Brand Council to review Love Australian Prawns (LAP) strategy and outputs and the University of Sunshine Coast to compare LAP consumer perception and awareness to previous years, the Australian Council of Prawn Fisheries Ltd (ACPF) and the Australian Prawn Farmers’...
ORGANISATION:
Australian Council of Prawn Fisheries Ltd (ACPF)
Industry
Industry
PROJECT NUMBER • 1998-345
PROJECT STATUS:
COMPLETED

A study of the retail sale and in-home consumption of seafood in Sydney

This study was initiated in response to industry requests for information on the retail sales levels and consumption of fish and seafood in Sydney (the major market for Australia's fishing and aquaculture produce) because of widespread concerns about declining sales levels. The study was designed...
ORGANISATION:
Ruello and Associates Pty Ltd
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