83 results
Environment

Digital Campaign: Innovation, sustainability, labour retention in Western Australian inshore fisheries - National video stories investment

Project number: 2022-209
Project Status:
Completed
Budget expenditure: $182,505.00
Principal Investigator: Darryl P. Anderson
Organisation: Anvil Media
Project start/end date: 13 Jul 2023 - 30 Jan 2024
:
TAGS
Rac Wa
Rac Sa
Rac Qld
Communications

Need

FRDC has an already developed video and image library, however, does not have the resources to keep it supplied with new and relevant images, or to produce a series of short video clips and capture professional photos to showcase the innovation and sustanability of Australia's commercial fisheries. This is planned as a Phase #1 proof of concept project focusing on fisheries in 3 states: WA, SA and Queensland.

There is a need to produce a digital campaign that encapsulates the stories of commercial fishers and the role of their seafood supply locally and outside of Australia. These fisheries, their people, their fishing techniques and their markets have changed considerably over time. This presents an opportunity to showcase these changes –the new fisheries, the innovations and the inspiring young people taking over the reins.

This project is well aligned with the FRDC’s Strategic R&D priorities, and aims to build community, trust, respect and value (FRDC R&D Plan 2020-2025: Outcome 5) by providing foundational information and support services (FRDC R&D Plan 2020-2025: Enabling Strategy V).

Objectives

1. Increase the awareness of innovation and sustainability in wild catch seafood producers and their link to ongoing local seafood supply.
2. Increase the socio-economic development in coastal fishing communities.
3. Improve social acceptability and perception of the people, products, and organisations who are part of the regions featured in the series.

Website

Website • 2025-01-22
Take a Deep Dive_FRDC

Summary

This project developed a suite of videos that showcased an unbiased and authentic perspective on what the commercial wild catch sector looks like from the fishers' perspective. Through a series of interviews, each video focuses on the themes of - career opportunities, sustainability within wild catch fishing, innovation across the sector and its socio-economic benefits.
 
The videos were used in a social media campaign "Take a deep dive into wild catch fishing" with further details on the campaign and the videos available on the FRDC website here: https://www.frdc.com.au/take-deep-dive-wildcatch-fishing
People
Environment
Industry
Environment
Industry
PROJECT NUMBER • 2017-090
PROJECT STATUS:
COMPLETED

Seafood Directions 2017

In May 2016, The Association Specialists were contracted to manage the biannual National Seafood Industry Conference, Seafood Directions, at the International Convention Centre Sydney. The event included the following: The conference was held across three days (Wednesday 27 September...
ORGANISATION:
Sydney Fish Market Pty Ltd
TAGS
Trade
Environment
Environment
Industry
PROJECT NUMBER • 2018-059
PROJECT STATUS:
COMPLETED

World Fisheries Congress 2020 - Sharing our Oceans and Rivers: a 2020 vision for the world’s fisheries

The World Fisheries Congress is the premier international fisheries congress, bringing together research, industry and management to discuss the latest advances in fisheries world-wide. The 8th World Fisheries Congress, hosted from Adelaide, Australia from 20 to 24 September 2021, was...
ORGANISATION:
University of Adelaide
TAGS
Wild Catch
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