Seafood industry export information package - direct extension to overseas customers of Australian seafood

Project number: 2006-401
Project Status:
Completed
Budget expenditure: $40,200.00
Principal Investigator: Richard N. Stevens
Organisation: Western Australian Fishing Industry Council Inc (WAFIC)
Project start/end date: 28 Apr 2006 - 30 Sep 2008
Contact:
FRDC

Need

There is a need to provide an unbiased, independent expert service to the industry as it attempts to penetrate international markets, particularly in Europe. This project would address aspects of the strategic challenges identified in the SSA/FRDC industry development plan and the FRDC People Development Challenge. Specifically, providing a service where the industry cannot provide an equal service to seafood exporters.

There is also a need to project the reputation of Australian fisheries for excellence in sustainability, truth in labelling, food safety and quality.

Objectives

1. To provide a professional information service for Australian exhibitors at the European Seafood Expo.
2. To launch the Australian Standard for Fish Names internationally.
3. To mentor an Australian Seafood industry person in order that they gain knowledge and understanding of the work involved at such Exhibitions.
4. To disseminate any information from the trip, involvement at the exposition, etc into ways which will help the Australian Seafood Industry.

Final report

ISBN: 978-0-9751694-1-4
Author: Roy Palmer and Richard N Stevens
Final Report • 2009-07-17 • 489.49 KB
2006-401-DLD.pdf

Summary

The project was developed to take advantage of an Australian presence at the world’s leading seafood event, the European Seafood Expo, to introduce young Australians to the world market for seafood. In selecting ESE, the bursary recipients would be exposed to the products from over eighty countries and 1,600 exhibitors in an Expo that covers more than 40,000sqm of floor space. For Australians who had not been to such an event it put the place of Australian seafood, production, value and pack-style, firmly into perspective. Each bursary holder’s ideas, points of importance and knowledge gained are contained within this report.

Related research

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Communities
People

Analysis and presentation of good news for the seafood industry in the Nutrient Reference Values (NRV) and in presentations to the ISSFAL conference and SSA Seafood for Life workshop

Project number: 2006-407
Project Status:
Completed
Budget expenditure: $20,000.00
Principal Investigator: Shawn Somerset
Organisation: Seabee Productions
Project start/end date: 13 Oct 2006 - 22 Feb 2008
Contact:
FRDC

Need

The outputs and products generated by this project will capitalise on a unique opportunity for the seafood industry to promote the health benefits of seafood presented by the recently-released NH&MRC Nutrient Reference Values (NRVs) by researching and writing material on how seafood can meet the newly recommended NRVs for many vital nutrients (macro-nutrients, minerals and vitamins).

It will interpret in easily-understood language and format the NH&MRC NRVs and associated material, translating and explaining the NRV and related recommendations as they relate to seafood. This document will be available as text for distribution to industry-related organisations and individuals as appropriate for their information, and for use in promotional material, media releases and feature articles, and for making representations for due recognition of the importance of seafood in resource-allocation debates.

This report in conjunction with the reports and outputs emanating from the ISSFAL and SSA Seafood for Life conferences will give the seafood industry access to highly valuable and influential information to further promote the positive aspects of seafood.

Objectives

1. To develop products arising form the project that can be used in Seafood Industry publications and distributed to the wider media
2. To develop substantiated data form the project that can be used in a future rewrite of the FRDC "What's so Healthy about Seafood"
3. To review the NH&MRC NRVs and associated material as they relate to seafood
4. To interpret the information arising from the NHMRC NRV's report and the proceedings from the Seafood for Life and ISSFAL Conferences to rewrite in an easy to read and understand format

Final report

ISBN: 978-0-9807055-0-8
Author: Shawn Somerset